Global Marketing, Global Edition, 10th edition (eBook) Format_Digital Instructor resources for this title
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Description
Instructor resources for this title include: an Image Library
PVT (pressure-volume-temperature) reports are one way to achieve better parameters
AU Course: 21SMCE421
Overview: This textbook shows how cities
Overview: For courses in brand management
Global Marketing, Global Edition, 10th edition (eBook) Format_Digital Instructor resources for this titleOverview: For courses in global marketing. Familiarises students with global marketing and the global business environment Global Marketings environmental and strategic approach outlines the major dimensions of the global business environment for students. The 10th Edition brings global marketing out of the classroom and into the real world with up to date examples of questions, concerns, and crises facing global markets. ISBN: 9781292304083 Edition:
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